Not too easy, can be complicated.
Joshua has an exclusive deal with Sky Sports in the UK, and while Fury’s deal with BT Sport isn’t exclusive, he’s closely aligned with them.
Fury, however, has fought on Sky Sports Box Office before, most notably for his world heavyweight title win over Wladimir Klitschko in 2015.
Don’t be surprised if the two sides come to an agreement where both Sky and BT decide to work together on a dual-broadcast.
“In the U.S., the situation is also tricky”
Fury has an exclusive deal with ESPN, while Joshua’s last four fights have been shown on streaming service DAZN in the U.S.
ESPN offers a pay-per-view service for their big fight nights while DAZN works on a subscription-based model, making a deal for the fight to be shown on both channels difficult.
Arum recently said: “It will be a normal pay-per-view here (in the United States). ESPN will be the distributor.”
“Obviously, the big market in the UK, where everyone is talking it will do three million homes. Sky and BT both will have it on pay-per-view.”
DAZN will likely stream the fight for the rest of the world territories.
The battle, which will crown the principal undisputed heavyweight best on the planet since Lennox Lewis in 1999, will happen in Saudi Arabia on either 14 August 2021.
Also, it will be the principal battle shown at the same time on both Sky Sports Box Office and BT Sport Box Office, likely at an expense of £29.95.
The battle, set to be worth £200million, will be appeared on ESPN+ pay-per-see in the United States and on DAZN in different domains.
Both Fury v Joshua Live consented to the port town of Jeddah as the host country a week ago having been shown four proposals by Hearn.
Rage is right now planning in Las Vegas close by Billy Joe Saunders who takes on individual super-middleweight best on the planet Canelo Alvarez in Dallas on May 8.
“Joshua Fury will clash in Saudi Arabia this summer but the fight will not be affected by Hearn’s new nine-figure deal.”